Hermès is really concentrating on their viral communication right now. After their ‘J’aime mon Carre’ they keep on trying, by all means to reach internet users. By launching lesailes.hermes.com, an interactive microsite featuring their products related to different themes including video, cool animation, downloadable screensavers and more. My favorite is definitely the Finger skate video by Alexis Milant (watch below)
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